Case Studies

img-http://mclernonandco.com/wp-content/uploads/2018/09/IMG_7396-400x250.jpg

Case Study: Social Media Marketing for the 108th California Rodeo Salinas

About the Project: The California Rodeo Salinas, one of the top 20 Professional Rodeos in the United States and the largest rodeo in California, celebrated its 108th performance this year and contracted social media agency McLernon & Co. to support all social efforts before, during and after the event.   Organic social media efforts for…

img-http://mclernonandco.com/wp-content/uploads/2018/08/IMG_5864-400x250.jpg

Rhythm, Wine & Brews

About the Project: McLernon and Co. signed on to this project with the goal of high number ticket sales for a large one-day festival event in Palm Springs. This was the 7th year for the event with several high profile acts present, so we were able to focus on increasing sales while simultaneously growing their…

img-http://mclernonandco.com/wp-content/uploads/2018/08/coco_rasp_straw-1-400x250.jpg

Tru Fru Paid Advertising on Facebook and Instagram

About the Project: In May 2018, the Tru Fru brand of freeze-dried fruit, immersed in dark chocolate, recruited McLernon & Co. to make a splash in the aisles of select grocers across the United States and Canada. McLernon & Co. developed focused goals of (1) ad engagement via likes, comments and shares and (2) driving…

img-http://mclernonandco.com/wp-content/uploads/2018/05/Kesarya-Coverphoto-400x250.png

Kesarya

About the Project: In April 2017, McLernon & Co. signed a new client to assist in their upcoming website launch. An online retailer focusing on sustainable and ethically-sourced products from around the world, with no online presence upon contract signing. The goal was to create successful platforms for their brand, to support the launch of…

img-http://mclernonandco.com/wp-content/uploads/2017/12/Screen-Shot-2017-11-27-at-6.59.26-PM-400x250.png

December Client Feature: Kesarya

For the month of December, we here at #AndCo want to give our clients the spotlight. Each of us-Amanda, Emily, Courtney and Sydnie- have chosen one client to feature each week of the month to dig a little deeper into what made them who they are and how their brand is impacted and influenced by…

img-http://mclernonandco.com/wp-content/uploads/2017/12/AEToddlerHB010_D3505EmersonPNK_preview-400x250.jpg

December Client Feature: No Slippy Hair Clippy

For the month of December, we here at #AndCo want to give our clients the spotlight. Each of us-Amanda, Emily, Courtney, and Sydnie- have chosen one client to feature each week of the month to dig a little deeper into what made them who they are and how their brand is impacted and influenced by social media.

img-http://mclernonandco.com/wp-content/uploads/2017/05/StockSnap_Y3IUCK0FXE-400x250.jpg

BrewUSA at Craft Brewers Conference 2017

This April, McLernon & Co. had the opportunity help a  Reno-based international business, BrewUSA, make the most out of their trip to Craft Brewers Conference in Washington D.C., the biggest and best craft beer trade show in the country.